Blog | Workcapital

Financing Tools for Businesses | WorkCapital

Written by Teresa Grau | Sep 2, 2026, 10:18:09 AM

On January 30, 2024, the conference “Financing Tools for Young Businesses” was held, organized by the FEBF in collaboration with AJEV (Association of Young Entrepreneurs of Valencia). The event took place in the CEV Auditorium, located at 4 Hernán Cortés Street, Valencia, from 9:30 a.m. to 11:30 a.m.

The event featured leading experts from the financial sector. They shared their knowledge and experiences with the goal of guiding entrepreneurs on how to finance new projects and plan strategically for 2024.

1. Speakers

The following speakers participated:

Paz Navarro García (President of AJEV)

Isabel Giménez Zuriaga, PhD (Executive Director of FEBF)

José María Ferrer (Commercial Director of Workcapital SA)

Juan Carlos Grau (Director of Workcapital)

Miriam Martínez Torres (Head of Business Development and Expansion at ANZA NEGOCIOS)

2. Conference

During the conference, Juan Carlos Grau and José María Ferrer highlighted the importance of financial planning and customer analysis for achieving business success. They emphasized the relevance of alternative financing and the diversification of strategies as keys to achieving sustainable growth. Both presented alternative financing as a solution to the limitations of the traditional system.

The event provided a valuable exchange of ideas. Attendees gained key insights into financing tools and how sound financial planning can make a difference in today’s business environment.

If you were unable to attend, stay tuned for future events that we’ll share on LinkedIn! Don’t miss out on these valuable learning and networking opportunities.

Remember: your company’s success begins with strategic and well-structured financial planning.